Here’s a comprehensive overview about digital marketing jobs in Chennai:
📱 ABOUT Digital Marketing Jobs in Chennai (27)
🔹 Overview
Chennai has emerged as a vibrant hub for digital marketing careers, thanks to a growing number of IT companies, startups, advertising agencies, and e-commerce firms. The demand for professionals skilled in SEO, social media, PPC, content marketing, and analytics is on the rise, offering excellent opportunities for freshers and experienced marketers alike.
🧑💻 Popular Digital Marketing Job Roles
| Role | Core Responsibilities |
|---|---|
| SEO Executive / Analyst | Optimize websites for Google ranking (on-page/off-page) |
| Social Media Manager | Handle platforms like Instagram, LinkedIn, X, Facebook |
| PPC/SEM Specialist | Manage Google Ads, Meta Ads, ROI-based campaigns |
| Content Writer / Copywriter | Write blogs, ad copies, product descriptions |
| Digital Marketing Executive | A mix of SEO, social media, email, and basic analytics |
| Email Marketing Specialist | Run newsletters, automation sequences |
| Web Analytics Expert | Use tools like Google Analytics, Tag Manager |
| Digital Marketing Manager | Lead and strategize campaigns for businesses |
🏢 Types of Employers in Chennai
- Digital marketing agencies – O3M, EchoVME, Webboombaa
- IT companies & SaaS firms – Zoho, Freshworks, Chargebee
- E-commerce & Retail brands – BigBasket, Nykaa, Flipkart (regional offices)
- EdTech & Fintech startups
- Freelance clients (national/international via Upwork, Fiverr)
💰 Average Salary in Chennai (Monthly)
| Role Level | Salary Range (INR/month) |
|---|---|
| Digital Marketing Intern | ₹8,000 – ₹15,000 |
| Fresher (0–1 year) | ₹15,000 – ₹25,000 |
| Executive (1–3 years) | ₹25,000 – ₹45,000 |
| Specialist (3–5 years) | ₹40,000 – ₹70,000 |
| Manager / Team Lead | ₹70,000 – ₹1.5 Lakh+ |
| Freelancers (per project) | ₹5,000 – ₹50,000+ depending on scope |
Certifications (like Google Ads, HubSpot, Meta Blueprint) can increase your salary.
🎓 Who Can Apply?
- Graduates in any stream with strong communication and computer skills
- Candidates with certifications from Google, HubSpot, Udemy, or local training institutes
- Experienced marketing professionals looking to shift from traditional to digital
- Freelancers building a remote marketing portfolio
🔍 Where to Find Jobs
- Job Portals: Naukri, LinkedIn, Indeed, Foundit, Internshala
- Local Agencies’ Careers Pages: Many prefer direct hiring from their own websites
- Digital Marketing Institutes in Chennai: Like Digital Scholar, FITA, or Web D School often connect students to jobs
- Freelance Platforms: Fiverr, Upwork, Freelancer
- WhatsApp/Telegram job groups: Especially for fresher and part-time roles
🧭 Skills in High Demand
- SEO (Ahrefs, SEMrush, GSC)
- Google Ads & Meta Ads
- Social Media Content Creation
- Canva, ChatGPT, and basic design tools
- Google Analytics / GA4
- WordPress, email tools (Mailchimp, Moosend)
- Video editing (Reels, Shorts) for Instagram & YouTube